‘How To Create A Squeeze Page’ Archive

A squeeze page is an invaluable tool when it comes to building your own list of targeted prospects in any kind of market online and in order to build your list as quickly as possible, you need to use a squeeze page template that converts the maximum number of visitors into leads.

So what are the elements you need to consider to create the best squeeze page template possible?

Short Squeeze Page Templates…
“Optin or Leave!”

Some people prefer to use a short squeeze page that has a few bullet points (or a video) and then an optin box to the side.  The types of squeeze page templates have all of their content “above the fold” so that the user does not have to scroll down to optin.

The benefit of this template is that the desired action for the user is clear - they can either optin or leave.

A potential downside to this is that you may not have enough space to adequately “sell” the optin by explaining how the user will benefit by opting in.

Longer Templates …
“Sell Them on Your Freebie”

The opposite to the short template is a longer one with more sales copy explaining to the user just what they can expect after opting in.

• Make the squeeze page 2-3 pages long (or even longer) typically.

• Place the optin form at the bottom of the ’salespage’.

An advantage of this is that you can get higher conversion rates because as people read through your copy, they can become more excited by what you are offering, and be more compelled to give you their name and information i.e. you will get much more optins from people who take the time to read your page.
A dis-advantage to this design is that your sales copy needs to be good enough to keep people wanting to read and scrolling all the way to the bottom. If they get bored and never make it to the bottom, they wont see your optin box and wont sign up.

The Best Template For Maximum
Optin Rates??

Consider using a mixture of the two …

• Use a short video and optin form at the very top of the page for people who want to sign up immediately.

• Below this, have some longer copy that explains the benefits in a little more detail, along with another optin form at the very bottom.

This optin page template gives the user two opportunities to sign up, and helps maximize your conversion rates.

The Only Way To Guarantee
High Conversions …

The only real way to know which one is going to perform better is to test each one against the others. Only when you have real results will you know which is going to be best for your market and audience.

If you need help creating the optin page from scratch, make sure to read my post on free squeeze pages.

Other elements you can test include:

• Adding your picture to the page (to increase trust)

• Adding your signature to the page (as above)

• Adding graphical elements to make the site look more professional, and to show people what they are getting i.e. image of the free report.

• Using strong calls to action and graphical cues to lead the users eyes to the optin form.

Download Your Free
Squeeze Page Templates…

To get 2 free professionally designed squeeze page templates that will help you rapidly build your list on autopilot, simply enter your name and email in the box below.

First Name:
Email:

To YOUR Success,

Having to create a squeeze page is something that many beginners fear for one reason or another. Whether it be the technical side of things of creating and uploading the squeeze page, or perhaps not even knowing what to put on the page.

But if your goal is to build a targeted list of prospects in your market, then you need to have some way of capturing the information.

The good news is that once you know how to make a squeeze page, it becomes almost second nature to do it again and again everytime you need to.

If you’re just starting out from scratch, here is the process you need to follow to build a squeeze page that sucks in leads.

Choose A Squeeze Page Design
That Makes YOU Want To Optin.

If you’re to have any chance of getting people to optin, you need a squeeze page design that motivates people to want to learn more.

Some of the best lead capture page templates are simple forms that offer the reader only one choice - “optin or leave!”

Simplicity is also key to getting good conversion rates.

*AVOID* things like:

• Multiple navigation links on the page - this just confuses your prospect.
• Multiple calls to action e.g. trying to get them to do more than one thing. The one goal should be to optin.
• Making your message difficult to see e.g. by using harsh colours, or fonts that are too large or small.

Take a look at other people’s squeeze page designs and see what attracts you to THEIR pages. What are the elements that catch YOUR attention?

Consider using a similar design for your own optin page.

Only Use Squeeze Page
Elements That Increase
Your Conversions.

Often when creating an optin page, people will include elements that they think look pretty, or cute, or clever but they don’t test whether or not it affects conversion.

Your primary goal with your squeeze page is to get people to optin, and you should only include elements on your free squeeze page that help you do that e.g. fancy graphics may look nice, but they may take people’s attention away from your message.

Things that can help conversions include:

• Strong headline - Something that grabs the readers attention.
• Video/audio - Video especially can be a powerful communication tool, and people are often more willing to watch a short video rather than read a bunch of text.
• Arrows or graphics highlighting the optin box - These help make the call to action clear and draw the readers eye so they know exactly what they should do.

How To Create A Slick
Squeeze Page In
Under 10 Minutes…

If you’re looking for instructions on the step-by-step “how to”, check out this video on how to create a squeeze page

Remember, once you’ve created one squeeze page, you can use the same basic template over and over again to make as many as you like.

Don’t forget to test different designs to see what works best for you.

Video squeeze pages have worked well for me in the past and even if you don’t consider yourself to be the next Steven Spielberg, you can always create a short powerpoint presentation of your main product benefits and turn that into a video.

The important step is to actually take action, try new things and measure results until you’ve made it as effective as it possibly can be.

Download Your Free
Squeeze Page Templates…

To get 2 free professionally designed squeeze page templates that will help you rapidly build your list on autopilot, simply enter your name and email in the box below.

First Name:
Email:

To YOUR Success,