‘Internet Marketing Advertising’ Archive

It’s been 3 weeks to the day since my wife and I celebrated the birth of our firstborn, Adam.

Before he was born, we both wanted to be as prepared as possible for his arrival. We weren’t stupid, we knew it was going to be a huge lifestyle change.

But …

It wasn’t until he actually arrived, and we were knee deep in poopy diapers (just metaphorically … we wouldn’t really let it get that bad! :-)) that we actually began to experience just how life-changing an experience it is.

One of the things that I’m grateful for is that I’m able to work at home and have the flexibility in my day to take care of Adam and also Christina as she recovers from the birth.

However, I’ve found that I’ve had virtually almost no time to tend to my business (hence the lack of blog posts recently!)

But instead of this being bad for my business, I actually think that me having less time to spend on it can be a good thing.

Why?

It means that I have to take steps to make sure things are done - and that means outsourcing.

By outsourcing my work, I’m starting to realize that in many situations it’s actually better for me to pay someone else to do the work for me instead of doing it all myself.

For example, I’m not a great writer, but I know how powerful article writing and submission can be for my business.

So instead of spending all my time writing, it’s much easier (and more cost effective) for me to pay an actual writer $5 or so for any articles I need.

Likewise with my site graphics. I know a little about photoshop, and given 8-12 hours or so I could probably come up with a reasonable looking set of graphics for my site. But that would mean I would lose those 8-12 hours when I could be doing something I’m actually good at.

The less time I find myself with, the more I know that it’s better for me to pay someone who can do it for me.

In the long run, it will probably save me money in terms of time I’d waste, and I know a professional can do the job 100X better than I could myself.

So, thanks to baby Adam, I’m now starting to realize that by outsourcing the things I don’t really need to do myself, I can get more accomplished overall for my business AND spend time with my family. I think that’s pretty cool

This is something that you can do yourself, even if you’re just getting started.

Did you know you can go to places like elance.com, scriptlance.com, guru.com and find (professional) people who can do things for you like setting your website up for you or writing articles for you?

I know at first it seems like you don’t want to be spending money on these things, but when you consider you could spend days trying to get a website up yourself and STILL not get it to work, isn’t it worth spending a little to get it done right and done quickly?

I’m not saying you all need to go out and have babies to grow your business but, I know many of you have school, college, full time jobs and families that all demand time.

So if you don’t have the time (or the skills) to do something, find someone who can do it for you so you can focus on what’s important to you.

To YOUR Success,

P.S. I’ve also come across a great audio and video series that shows you how to get started with outsourcing, even if your business is still in it’s infancy. I’ll send you an email in a couple of days with instructions on how you can get it for free